6/30/2005

CNN.com - Five steps to marketing success - Jun 30, 2005

Here is a great article from CNN.COM. It is 5 Steps to Marketing Success from Phillip Kotler, world renowned marketing author. This is a great look at fundamentals that drive what we as marketers are tasked with doing everyday. A great article, worth a look.
CNN.com - Five steps to marketing success - Jun 30, 2005

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