2/27/2006

Java Talk was excellent

Thanks to everyone who attended last Friday's Java Talk on Blogging, business, and marketing. It was a great time. Thanks especially to David Esrati for leading the discussion and hosting the event. I stuck around for David's blogosopher seminar that followed and it was excellent. If you are in marketing, and are at all interested in the web, I highly recommend attending his seminar. It is four hours packed with great information, rousing discussion, free coffee, free doughnuts, and strategic advice that can transform your business. I guarantee that you will walk away with a different take on the web. The link to his site is below. Go there for more info.
Blogosopher » Blog Archive » Blogosopher Seminar- Sat, 11 Mar 06

Picture of the Week (with a special request)

On August 19, 2006, I will be one of the 225 cyclists participating the 100-mile Big Sky Ride to Cure Juvenile Diabetes, taking place near Whitefish, Montana. That's the reason for this week's image - mountain wildflowers in Glacier National Park, Montana, August 2000.

The ride will probably kick my %#$, but rest assured, I will finish.

There will be four other riders representing the Dayton, Ohio Chapter of the Juvenile Diabetes Research Foundation. I need your help and support. My goal is to raise at least $3,500.00. Please be my personal or business sponsor. You can donate online. Simply enter "James Crotty" in the "search for a rider" box on the JDRF Donation Page.

Free Print with Donation
!

Those who make a donation of $50.00 or more will receive a free 11"x17" inkjet print, custom printed in my studio using Epson archival ink and fine art paper, signed and dated by the photographer (that would be me).

You can choose any one of my original nature and landscape images (like the one pictured with this post) displayed at http://www.pictureohio.com/gallery.htm or at calmphotos.com.

And I will even throw-in shipping and delivery!

Please email me at jim@calmphotos.com, or call 937-432-6711 if you have any questions. If you've made a donation and would like to order your free print, please call or email me with the image file# or title so that I can get your print right out to you.

(and uh, yes, I really DO need your help and support).

2/22/2006

Limited Time Offer! Act Now!

My name is David E. Bowman, and I would like to announce a limited time offer that could change your organization forever. Imagine, if you will, an investment that will immediately create revenue, improve morale, produce innovative ideas, and generate incredible returns. "It must be too good to be true," you say? Not so. This is a proven asset with a documented history of success- the only one of its kind and it is rarely available on the market. This unbelievable marketing resource could yours, if you act now. What is this too good to be true resource? Me, David E. Bowman! As of today I am officially in the job market, but rest assured I will not be here very long. The time to act is now. If you are a business owner, manager, or someone who would like to see their organization reach new heights, than I suggest contacting me now, before it is too late. I am looking for my next employer, and it may be you. Not convinced? I don't blame you. A little skepticism is healthy. Don't take my word for it, click here and ask these respected professionals about me. They will all tell you the same thing. I am creative, positive, energetic, and innovative. If you seek a passionate leader, with the creative ability and professional skill to grow you business, contact me. I am looking for you.
David Bowman

2/17/2006

Congratulations to Mike Kurtz and Media Production Group


The Dayton Chapter of the American Marketing Association is proud to congratulate Mike Kurtz of the University of Dayton's Media Production Group for "sweeping the awards night" at last night's Dayton Ad Club Annual Hermes Awards. Mike and his group not only won for "BEST IN SHOW", but were also recognized in the category of self-promotion for the advertising industry. In fact, they received two of the highly acclaimed and legendary "heads" by achieving a "tie" with themselves!

Best in Show and TWO Hermes Gold ADDY awards! Way to go!
http://www.daytonadclub.org/hermes2006winners.php

Oh...by the way...Mike will be presenting to the Dayton AMA Chapter on March 8th - come meeet the local celebrity in person!
For more details, or to register:
http://daytonama.marketingpower.com/

We are so proud to honor and recognize Mike and the entire Media Production Group! I can speak from first-hand experience that Mike is the best! He and his team are a perfect mix of creativity, innovation and collaboration!

Congrats Mike!!!!!

Java Talk: Free, Feb 24th, @ Nehemiah University 7:00 am

Only one week until the Java Talk. The event is going to be great, and I am really excited about it. David Esrati from The Next Wave will be joining me to lead a discussion about Blogging, Business, and Marketing. It is free, open to the public, and we are even making the coffee. Bottom line, we want you to come! The February 24th event starts at 7:00a.m. at Nehemiah University, and will be an "hour of power," chock full of internet goodness. If you are coming to the Java Talk, please let us know by sending an email to: daytonamablog@gmail.com There is no charge, but we need to know just how much free coffee to brew.

As an added bonus, David Esrati is offering AMA members a discounted price to his Blogosopher seminar, which begins at 8:30. The seminar will teach you the skills you need to master the emerging web. At under $80.00 for a half day of instruction, it is a can't miss event.
CLICK HERE to register for the Blogosopher Seminar.

JT_Feb06 - AMA Dayton Chapter - daytonama.marketingpower.com

Majority of Dayton AMA visitors use Firefox

I love to talk about Firefox. It is a great web browser. I love the themes, the features, the extensions, and all the other cool things that come with Firefox. Apparently I am not alone. While checking the stats for the Dayton AMA blog this week I noticed that 57% of the visitors to the site use Firefox as the browser of choice. I found that to be amazing and wonderful. If you are not using Firefox, try it. It is free to download, and simple to install and use. Try the extensions. Change the theme. Install the sage RSS reader. Make it your own. You are encouraged to do so, and that is the beauty of Firefox. Change the way you surf.
Mozilla Corporation - Home of the Firefox web browser and Thunderbird email client

Picture of the Week

My picture of the week - Denver last week by way of Dayton this week.

See, I told you it would all balance out.

The annual conference of the North American Nature Photography Association was an incredible learning experience for me. The hot topics for this group of pro photographers included stock submissions and stock agencies, color management in digital printing and effective web site management and properly preparing images for optimal viewing on the internet.

I have a long list of improvements to make, but I'm on my way.

The reason I like this image (Denver at night from the steps of the state capital building) is because it is a good example on how to use a distortion correction lens, or, "tilt shift lens." Notice the lines on the buildings in the background. Getting the hang of a tilt-shift lens is a trial and error expirement. Fortunately I made use of the Canon reps. that were at the trade show portion of the conference.

2/16/2006

Have fun, talk marketing, & eat free at UD: February 23rd

A few weeks ago I was invited by Irene Dickey to attend a luncheon at UD. The topic of discussion was "Ethics in Marketing." I must confess that it was great. In total there were about 75 undergraduate student in attendance along with a handful of business professionals. I was seated with about 10 undergrads, and given a case to discuss. It was so refreshing to hear their enthusiasm about marketing, and I really enjoyed being the "business authority." Let me tell you, those kids are sharp. The whole experience was great, and I even got a free lunch out of the deal. Well, being the sharing guy that I am, I thought I would pass information about the next session on to all the readers of the AMA blog. Anyone in the professional community can attend, just let them know you are coming. They will have a sandwich, or something, waiting for you. I highly recommend coming if you can. It will remind you why you love marketing. Here are the details:

We will convene our sixth session of the semester this Thursday, February 23rd at Noon in the Miriam Hall atrium on the campus of the University of Dayton.
Please plan to join us if you are able. Your insights are invaluable in the effort to instill in our future business leaders the wisdom to know right from wrong and courage to choose the right path.
Please RSVP to Jay.Woessner@notes.udayton.edu if you are able to attend.

More Dayton Marketing Jobs on Dayton AMA Squidoo Lens

The Dayton AMA is the source for Marketing professionals. We are much more than just meetings and awards, we are part of a community. Our members care. We care about each other. We care about other marketing professionals. Most importantly we care about our community. If you are looking for a job in marketing, please check out the Dayton AMA Lens on Squidoo. The site is open to anyone, not just members, and now features 2 job posting sections. Yesterday, there was only one section. The first is powered by indeed.com and the second, just added today, by simplyhired.com. What are these sites? (indeed and simplyhired) These sites are specialized search engines that catalog job postings from the traditional sites like monster and careerbuilder, as well as from the paper, trade journals, Craigslist, and even company websites. They don't find everything out there, but they find a whole lot. Either site is an excellent place to begin your search, should you be in the job market, and both offer RSS feeds that will deliver the latest job postings directly to you as they appear. We hope that our lens provides a nice place to preview what you may find. The Dayton AMA will be adding more helpful resources to our lens site soon so keep visiting. If you have suggestions on how to improve this blog, the Lens site, or other aspects of AMA, please let us know by leaving a comment below.
Squidoo : Lensmaster Workshop

2/15/2006

Marketing Jobs on Dayton AMA Squidoo Lens

Times have been tough for many here in the Dayton area. Mead just announced today that it is leaving Dayton for Virginia, putting roughly 500 people out of work. If you are a Marketing Professional looking for employment in the Dayton area, start with the Dayton AMA Squidoo Lens. The site has links to job postings that are updated several times daily. The links are provided by indeed.com, a wonderful search engine for job seekers. I know how frustrating it can be to look for just the right position, so I am happy to do my best to help make your search easier. Who knows, I may need you to return the favor someday. If you have suggestions for ways to improve this, please let me know.
Squidoo : Dayton AMA

The Dayton AMA, Now on Squidoo!

The Dayton AMA is once again at the forefront of marketing innovation. How so you ask. Well, simply go to http://www.squidoo.com/daytonama. That is the url of the official Squidoo Lens of the Dayton Chapter of the American Marketing Association. The chapter was one of the firsts to enter the blogosphere, with the introduction of this blog, and now is the first, to my knowledge, to enter the "Squidoosphere." If you have no idea what Squidoo is all about, check it out. It is the brainchild of author Seth Godin, and is a place on the web where everyone is an expert on something. There is a mind blowing amount of information on a diverse range of topics. If you like it, build your own lens. Member Jim Crotty did just that. His Squidoo lens, is ranked in the top 250 out of tens of thousands of lenses, and is the top ranked site on the topic of digital photography. Squidoo is a great resource, and a great place to keep up with the Dayton AMA.
Squidoo : Dayton AMA

2/14/2006

Can I persuade you to read "Influence" by Robert Cialdini?

4 out of 5 dentists surveyed say...
Let me give you a trial offer...
everyone else is doing it...
Hey friend, how are you?
Time is running out...


I just finished reading Influence, the Psychology of Persuasion, by Robert Cialdini, and I highly recommend it. Robert Cialdini is a Doctor of Psychology, and in this book, originally published in 1984, he examines the ways in which human beings attempt to influence behavior. Specifically he looks at the techniques of reciprocation, consistency, social proof, liking, authority, and scarcity. The book was written to educate people on how to avoid being taken advantage of by these techniques, though he acknowledges that the material can be used for good or evil purposes. Through a series of fascinating examples, Cialdini discusses each of these concepts, and also provides you with strategies for defending yourself against them. The style of the book reminded me of the work of Malcolm Gladwell. There are several entertaining examples and stories backed with just enough academic theory to ensure credibility. It is a great read, chock full of valuable information. I struggled to put it down once I cracked the binding and began reading. If you are looking for a great book, look no further than Influence.
Influence: The Psychology of Persuasion: Books: Robert B. Cialdini

2/10/2006

Picture of the Week

Mardi Gras in Dayton by way of Denver.

How about that?

I'm posting from the annual conference of the North American Nature Photographers Association, in Denver.

I was hoping to post some of my recent images taken out here in Colorado, however, I forget to bring a card reader.

Now I know.

Anyway, this is a 2005 image from my website. It was taken last February along Sixth Street in the Oregon District.

I guess I will have to post one of my Denver pics next week, by way of Dayton.

Somehow it works out.

Early Expressions - AMA Sponsor Early Express Weblog

Check out Early Expressions, the weblog of our gracious sponsor Early Express. The site is great. I am so happy to see Early Express embrace blogging as a way to generate business. Blogs are a wonderful way to educate people about your business, your services, and your corporate culture. Early Expressions does a nice job of all three. I look forward to reading more from Cindy, James, and co. Nice work! Where did they learn the skills to put this together? From the blogosopher seminar. The very same seminar that will be following our Java Talk on Feb 24th. The very same seminar that AMA members can get a 25% discount to attend. Put the web to work for you. Take the seminar and join the blogosphere.

Early Expressions

2/09/2006

Free Business Books...Everyday!

Every now and again I like to drop in a post about InBubbleWrap.com. This site is marketing genius. Everyday they give away books, for FREE. New day=New Book. Why is this so great? Well every day, I (the consumer) see a new book title, read a summary of the book, and enter the drawing in hopes of winning. I have added many of these books to my "wish list" and have bought several of them. They link directly to 800ceoread, and frequently offer deep discounts on the titles they feature. Not to mention that I have won free books on more than one occasion. I subscribe to the RSS feed so that I don't miss a chance to win. Check out IBW today!
InBubbleWrap

2/08/2006

NYT Profile of Malcolm Gladwell

Thanks to John Moore, of Brand Autopsy fame, for pointing to this wonderful profile of author Malcolm Gladwell by Rachel Donadio which appeared in the Feb 5th edition of the NY Times. If you have yet to read "Blink" or "The Tipping Point" get a copy from the library or the bookstore. They are both amazing books that will leave you better for having read them. Even if you have read both, check out the Times article. It is very well done.

Malcolm Gladwell - The New York Times - A Profile of the Author of 'Blink' and 'The Tipping Point' - New York Times

Where Do These Food Brand Names Come From?

Attention all self proclaimed branding experts. Don the Idea Guy points to this great quiz from Reader's Digest about where some of your favorite brand names come from. I can tell you that I got more than 1/2 right, but I would not have posted my score on the fridge. Test your knowledge. Take the quiz and tell us how you did.
Where Do These Food Brand Names Come From?

2/07/2006

Dayton AMA Java Talk February 24th

The Dayton AMA will be hosting a Java Talk on Friday, February 24th, 2006 from 7:00 a.m. - 8:00 a.m. The meeting will be a roundtable discussion on the topic of "Blogging, Marketing, and Business." This meeting is FREE and open to anyone who would like to attend. The moderators of the discussion will be David Esrati, local blogging expert, as well yours truly, David Bowman, from the Dayton AMA blog. This should be an exciting hour of thought provoking discussion about the future of marketing via the web. The event will be held at the Nehemiah University building 750 S. Main Street, in Dayton Ohio. (just north of Miami Valley Hospital)
Following the Java Talk meeting, David Esrati will be hosting his acclaimed 1/2 day seminar, Blogosopher. It will run from 8:30 until Noon. His seminar will teach you the skills necessary to achieve greater business succees on the web. It covers tools for marketers, search engine optimization, RSS, Blogging, Web 2.0 and more. David is offering AMA Members a ONE TIME 25% off discount to the February 24th seminar. This is a can't miss event that will deliver maximum results for a minimum investment of time and money. Contact David at
http://www.Blogosopher.com to register for the seminar. Blogosopher

Alien Technology Opens Dayton RFID Center

Great news for the Dayton area. Alien technologies has opened a 23,000 square foot RFID solutions center just south of town. The facility will work with businesses to develop innovative uses for RFID technology. RFID technology has the potential to completely change supply chain management, and the RFID center will be at the cutting edge of the industry. Marketers take note, this place will be revolutioninzing your "Place P" in the marketing mix. The center has the potential for global influence, and is one of many new businesses locating in the Miami Valley.
Alien Technology

2/06/2006

Super Bowl XL Commercials on Google Video

To marketers the superbowl is not about football, it is about advertising. Just in case you were busy loading up on hot wings and nachos, while that great Bud Light Save Yourself spot was airing, Google video has dedicated a page to last night's commercials. What spot did you enjoy the most? Will it motivate you to use that product or service?
Super Bowl XL Commercials on Google Video

2/03/2006

Creating Passionate Users: Death by risk-aversion


Read This great post from Passionate about the dangers of Risk Aversion. It deals with some of the problems currently facing Microsoft, but could be any company for that matter. Self preservation so often stops us from acting on what we truly believe. It is this fear that ultimately can lead to "death by risk aversion." Life is short, and risk can be a good thing.
Creating Passionate Users: Death by risk-aversion

2/02/2006

Picture of the Week

The sky this morning.

February 2, 2006 7:39 AM

I was just coming out of Champion's Gym, near the corner of Far Hills and David Road in Kettering.

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