"What we do comes from how we think." Jeffrey Pfeffer, Thomas D. Dee II Professor, Stanford Graduate School of Business.
How are marketing and HR related? Well here is an article that talks about just that topic. Company philosophy is critical in determining success, and often assumptions that managers commonly make are wrong. This paper by Professor Pfeffer is brief but thought provoking. He challenges some basic assumptions that many deem to be the gospel truth. How does your organization think? How do you think?
Research - Untested Assumptions May Have a Big Effect - Stanford GSB