Bridging the Gap

Special thanks to Rod Sommer from LJB Inc and his special guest Maureen Blandford, who spoke to the Dayton AMA at yesterday's meeting. They teamed up to address the issue of, "Bridging the Gap between Sales and Marketing," and it was an excellent presentation. Of particular interest was Rod's strategy of pushing the principals in the firm, many of them engineers by trade, out into the marketplace as consultative sales reps. Coming soon to Dayton AMA Blog will be an interview with Maureen about her new book. Thanks to everyone who attended the meeting, and to Rod and Maureen for doing such an excellent job.LJB Inc.

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