Dayton AMA

Church of the Customer has a great post about the importance of word of mouth marketing. The post is based on a recent report by eMarketer and the Word of Mouth Marketing Association, and lists reasons why word of mouth is becoming more and more relevant. Word of mouth is powerful. What are your customers saying? Are you doing anything to influence that? How much are you focusing on the experience of the customer and making it truly remarkable? That is where success is generated.Church of the Customer Blog: Word of mouth data