Dayton AMA

I came across this article in AdAge, and I think it is a must read. Simon Dumenco has a brilliant take on the web, with relation to blogs. According to Dumenco "the lines between blog and non-blog content are rapidly dissolving." I could not agree more with the assessment he offers up. Blogs make it easy to communicate. The word blog carries a strange connotation with it; painting a picture for many of a personal diary or journal. Sure they can be those things, but that is a very limited view. Blogs are really just web sites that are updated with new content regularly, which by the way makes them often perform better in search engines than normal static pages. They can be just as much about business as they can about tech toys, or personal journals. It is a means of delivery. The businesses that embrace the idea that blogs can build awareness, increase traffic, and create meaningful conversations are going to benefit. Those that continue to look at blogs as some scary corner of the web will do so at their peril.
As a funny note: The dictionary built into Blogger, does not recognize the word blog.
A BLOGGER IS JUST A WRITER WITH A COOLER NAME